Speculative Stuff
2023 - 2024 - 2025 - 2026 Student Works
* The intellectual property rights of each work are owned by each student.

The Drift Program














CLARA ANSELMO, 2026










What if behavioral profiling became so pervasive that maintaining unpredictability became a form of self-care? 


By 2090, behavioural profiling had become the dominant method for constructing and verifying identity. After decades of disinformation, emotional manipulation and constant data extraction by artificial intelligence, people no longer trust their own memories, feelings or perceptions of themselves. Identity is deduced through behavioural patterns gathered from everyday life: where people go, how they get around, what they buy, who they meet, how they spend their time and even the smallest routines repeated throughout the day.Predictive identity systems and algorithmic recommendation engines are now deeply embedded in society. They promise efficiency, personalisation and self-understanding, translating users’ behaviour into profiles used to anticipate future actions and guide daily decisions. Identity is no longer something people seek within themselves, but in accumulated patterns.

For this reason, repetition takes on a new meaning. Every gesture, route, preference or recurring habit reinforces the system’s ability to predict and classify individuals. Familiarity becomes data. Consistency becomes visibility. The more predictable a person becomes, the easier it is to understand, manage and influence them. In response to this situation, a new culture of behavioural wellbeing is emerging. Some people actively seek to preserve a degree of unpredictability. Small acts of variation become daily practices: taking different routes to work, changing routines, adjusting schedules, sitting in new places or breaking recurring digital behaviours. The Drift Programme emerges in this context as a behavioural wellbeing service designed to help people identify and break repetitive patterns before they solidify into stable algorithmic profiles. Through a series of discreet wearable devices, users receive feedback on the routines, habits and behavioural patterns that make them increasingly predictable. The aim is not to escape surveillance entirely, but to introduce friction into predictive systems and maintain a space for ambiguity, spontaneity and personal autonomy.

Link to Drift Program

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Speculative Stuff



Speculative Stuff is a public archive of speculative design works developed through Yonsei University’s Integrated Design courses, 
led by Hyunjae Daniel Shin (Associate Professor) and Eun Sun Park (Lecturer).

The platform documents how undergraduate students begin with small everyday questions — discomforts, contradictions, awkward moments, and social habits we often overlook — and transform them into speculative objects, future scenarios, and critical narratives.

These works are not predictions of the future. They are invitations to look again at the present. By using comedy, exaggeration, absurdity, and preposterous worldbuilding, the projects make familiar systems feel strange and open up alternative ways of imagining technology, culture, society, and the environment.

The course has been shaped by an ongoing pedagogical exploration of Speculative Critical Design, combining futures studies, design research, interactive workshops, and public engagement. It encourages students to move beyond solution-driven design and develop more critical, imaginative, and participatory ways of engaging with alternative futures.

The methodological background of Speculative Stuff is further informed by Eun Sun Park’s doctoral research on the Preposterous Comedy Approach for Speculative Critical Design, which examines how comedy techniques, preposterous futures, and speculative artefacts can support critical thinking, public engagement, and future-oriented design education.

Read the dissertation HERE(EN) (KR)